Mobile advertisement is about spending smart, not the most. With millions of games competing for the same screen time, getting your game in front of the right players at the right moment is what separates a successful launch from one that gets lost in the app store.
We run mobile advertising campaigns across Apple Search Ads, Google Display, ad networks, social media platforms, and direct media buys.
Potential mobile players are scrolling right now. Let’s make sure they stop on your game because "build it and they will come" does not work in the app store. We cover every ad channel so your game gets found, downloaded, and played.
When a player searches for their next game on the App Store, your game should be the first thing they see. We handle everything from keyword research and campaign setup to product page optimisation and ongoing performance management.
We have Apple and Google-specific services! Google Display puts your mobile game in front of players across millions of apps, websites, and platforms on Android. We can help you get you set up with Firebase and give you advice on events and conversion tags as well as getting your audience targeting and ad creatives live. We’ll continually optimise your account to make sure you’re getting the best return possible.
Working with some of the largest DSPs, we advertise programmatically via huge ad networks such as Unity, giving you access to a huge inventory of websites across the world. Whether you’re looking for reward ads, mass volume or targeting specific games or websites, we’ve got the relationships and experience to get your game out there.
Whether your audience are on Facebook, Instagram, X, Reddit, YouTube or TikTok, we’ve got the expertise to get your ads set up, targeting the right audience and generating a strong return. We can help with creatives and ad content if you need to use our bandwidth.
Working with the biggest and best mobile gaming press sites we’ve got working relationships with outlets of all sizes, from mainstream publications with millions of monthly visitors to smaller genre-specific websites with thousands. Whatever your mobile game, there’s a press outlet and a paid ad plan for you.
Our specialists get your mobile game in front of the right audience across all major platforms. With a keen focus on precise targeting and continual optimisation, every pound of your ad budget works as hard as possible.
We start by getting to know your game, your audience, and your goals. This includes analysing your genre, target markets, competitor landscape, and platform suitability.
With a clear strategy in place, we set up your campaigns from scratch. This covers channel selection, audience targeting, creative production, and tracking setup
Campaigns go live with a structured testing framework. The first two to four weeks focus on gathering performance data, identifying what is working, and establishing clear CPI, ROAS, and conversion benchmarks
We then systematically increase budget across the highest-performing audiences and channels. Detailed reports show us a clear picture of install growth, ad spend, and where to work next.
Every number below comes from an actual TGM mobile ad campaign. No estimates, no projections, just our results.
No pitch decks, no pushy sales calls. Just an honest conversation about your game and where it could go. Fill in the form and one of our team will reach out personally.
Prefer to talk directly? info@thegamemarketer.com · +44 (0) 330 043 0038
