With millions of apps competing for attention, getting your game covered by the right press is important. It takes a targeted approach, which means knowing which outlets cover mobile titles, which journalists care about your genre, and how to time your outreach around your biggest campaign beats.
Every campaign is tailored to your mobile title. From copywriting and paid placements to Android and iOS store optimisation, we handle the full scope.
Mobile is a crowded market, and organic discovery only goes so far. We secure paid placements on high-traffic mobile gaming sites and app review outlets where your target players are already browsing for their next download. Ideal for app store launches, pre-registration pushes, and major updates that need guaranteed visibility.
Mobile journalists and app reviewers receive hundreds—if not thousands—of app pitches a week. We write press releases and pitch copy that cut through and grab attention. Concise, tailored, and compelling. That is the copy we create.
Your app store page is your most important marketing asset. We optimise your store copy, keywords, and metadata for both the Google Play Store and the Apple App Store.
Every mobile PR campaign we run follows a simple four-step process built around your game's launch goals and target outlets.
Our team builds a tailored strategy around your mobile game’s unique selling points and target audience. Strategy includes finding the right outlets, journalists, and timing.
We jump on writing your press release, pitch copy, and even cover store page optimisation. Each piece of copy is written specifically for the mobile market.
Reaching out to our targeted mobile gaming outlets, app review sites, and relevant journalists comes next.
Once coverage goes live, we track and report each placement, allowing us to take detailed actions to increase growth and awareness.
Numbers from real press campaigns managed by The Game Marketer across PC, console, and mobile releases worldwide.
"The team demonstrated exceptional dedication in delivering effective influencer marketing support, greatly contributing to our success in enhancing new player acquisition within our targeted markets."
"Their paid media expertise allowed us to identify the right markets for a soft launch...and their creative output let us translate the best of our game content to eyes around the world."
"The Game Marketer helped us bring in so many players on launch day that it almost broke our servers. The staff are very friendly, experts in their field, and most importantly, they provide results."
"Their paid media expertise allowed us to identify the right markets for a soft launch...and their creative output let us translate the best of our game content to eyes around the world."
"We really appreciate all of The Game Marketer’s support up to now and would gladly work with them again in the future for appropriate projects."
"It was a pleasure to work with The Game Marketer! Their proactiveness and suggestions of different solutions were much appreciated throughout the whole campaign cycle."
No pitch decks, no pushy sales calls. Just an honest conversation about your game and where it could go. Fill in the form and one of our team will reach out personally.
Prefer to talk directly? info@thegamemarketer.com · +44 (0) 330 043 0038
