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TapNation mobile game publisher LogoTapNation mobile game publisher case study by The Game Marketer covering PR brand strategy and content writing

TapNation

UNLOCK MOBILE GAMES SUCCESS

Step into the vibrant world of mobile gaming with TapNation — the leading French mobile games publisher, developer, and all-round tech innovators! We are proud to be part of the dynamic force behind the firm’s overarching brand strategy, PR, and content writing.

PR & Communications

We've crafted compelling press releases that showcase their attendance at major events, the launch of exciting titles, epic milestones, and game-changing collaborations with tech pioneers like the Sandbox Metaverse. Our targeted mailers, fueled by our extensive contact database and top-tier copywriting skills, ensure that these stories reach the right audiences worldwide. Oh, and no worries about language barriers - we've got translations covered for French and Chinese-speaking networks.

TapNation PR and communications campaign by The Game Marketer covering press releases events and multilingual outreach
from our client
"I really like the way we are doing things right now, the Trello is always so clear. Thank you!"
Philippe Grazina

Content Writing

Engaging blog-posts, captivating website copy, and thrilling content - we've got it all covered for TapNation. Our collaboration has led us to define unique content strategies, advising on video creation and setting the perfect tone-of-voice. With the help of our experienced copywriters, we've highlighted the latest tech innovations in the mobile games industry, from AI-powered gameplay to the influence of Wednesday Addams on game development!

TapNation content writing by The Game Marketer covering blog posts website copy and tone of voice strategy

Brand Strategy

As TapNation's trusted partners, we've worked tirelessly to define an effective brand strategy that speaks directly to their worldwide audience. Whether it's crafting the perfect tone of voice or planning out exciting activities for game launches and events, we ensure that their brand essence resonates powerfully with gamers everywhere.

TapNation brand strategy by The Game Marketer defining tone of voice and global audience engagement for mobile games

Game Marketing Case Studies

Work We're Proud Of

Our team has collaborated with game publishers and studios across the globe. Here are just some of the massive titles we had the pleasure of working on:World of Warhips, Raid: Shadow Legends, Cities: Skylines, GTFO, HumanitZ, theHunter: Call of the Wild, and many more...
More Case Studies

Bandai Namco

13M
Impressions
50%
Return on Spend
$20
Revenue Per User

Raid: Shadow Legends

2.5M
Total Views
66%
Follower Increase
912K
Video Reach

ShantyTown

100K+
Wishlists for Launch
1.5M+
Steam Page Visits
70K+
Demo Downloads

Humble Bundle

100M
IMPRESSIONS
2.5M
CLICKS
120%
DOWNLOAD INCREASE
What our clients say

"The team demonstrated exceptional dedication in delivering effective influencer marketing support, greatly contributing to our success in enhancing new player acquisition within our targeted markets."

"Their paid media expertise allowed us to identify the right markets for a soft launch...and their creative output let us translate the best of our game content to eyes around the world."

"The Game Marketer helped us bring in so many players on launch day that it almost broke our servers. The staff are very friendly, experts in their field, and most importantly, they provide results."

"Their paid media expertise allowed us to identify the right markets for a soft launch...and their creative output let us translate the best of our game content to eyes around the world."

"We really appreciate all of The Game Marketer’s support up to now and would gladly work with them again in the future for appropriate projects."

"It was a pleasure to work with The Game Marketer! Their proactiveness and suggestions of different solutions were much appreciated throughout the whole campaign cycle."

Let's Find Out What Your Game Actually Needs

No pitch decks, no pushy sales calls. Just an honest conversation about your game and where it could go. Fill in the form and one of our team will reach out personally.

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Prefer to talk directly? info@thegamemarketer.com · +44 (0) 330 043 0038